Motion graphics comprises design elements such as shapes, lines, compositions, typography and many more. Motion graphics are quick-paced, dynamic movements and transitions of these design elements to add an extra oomph to your video.
Motion graphics based animations are not the same as the usual animation. Animation encompasses a much general and wider scope, which might include 2D animation, 3D animation, whiteboard animation and of course, motion graphics.
If you’re looking to explain an abstract idea, complex technological solutions or the concept behind your product, motion graphics are the way to go. It is well suited for commercial and conceptual ideas using non-figurative based visuals which transform through smooth transitions by combining sound and music.
Motion graphics can be achieved by incorporating 2D or 3D animation, images, footages, typography in a sophisticated and sleek way, presented through fast-paced transitions. This means the elements appear and disappear on the screen pretty fast. Simply put, you see a lot more dynamic animated elements on the screen as compared to a traditional 2D or 3D animation.
“Sheryl and her whole team at Explainer Videoly were a pleasure to work with. Perhaps the most important part of the process is communication and through Basecamp, we always knew what Sheryl and her team were up to.
They exceeded our expectations in timing and quality of the final product, not to mention that we talked to multiple groups and their pricing was the most competitive. We will use them again and have recommended them to our colleagues and friends.”
If you’re looking for a creative and aesthetically-pleasing way to captivate your audience, our team can help you do so by creating sleek and cool motion graphics in your next project, be it a TV advertisement, explainer video, logo animation, product demo or corporate video.
